NEA brief

NEA brief

1 (b) Planning Learners should produce planning materials for their individual NEA production which outline the intentions of their final production.

Students will be required to evidence planning material linked to the set brief.

This will include the following

Planning

•         Location scouting

•         Brand name design

•         Casting and props and costume

•         Mock – up designs

•         Audience research and feedback

•         Developing the headline and strap line

•         *Statement of Intent Research

•         Print Advertising (textual analysis) x 2

•         Analysis of advertising concepts

Construction

•         Editing of the final adverts

•         Final adverts

Final evaluation

•         Evaluation of the final adverts against the statement of intent

Blogger construction